Capturing true ROI from event marketing can be a challenge. It is a difficult complication for event marketers as the event spend is clearly calculable, and almost always expensive. In fact, the largest item for the average B2B marketing budget is–you guessed it–events. It would be wonderful if leads collected from an event would immediately …
The Rise of PC Gaming
It’s a topic that is still hotly debated in the gaming world: which is better, PC or console gaming? We’re not here to tell you how one gaming platform is better than the other, but rather to take a look at how PC gaming has grown. Some of this comes down to preferences in visual …
A Look at the Gender Gap in Technology: 2018
The gender gap in technology continues to persist in terms of overall participation, pay, and career advancement. Research is still being done to prove how and why the gender gap is wider in the tech sector than the overall U.S. economy, and some nonprofits and corporations are trying to make an impact closing the divide. …
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When are IT Hardware Needs Only Temporary?
Access to a computer or network is necessary for just about everything we do these days; our society needs to be online and connected. While it may be nice for companies to have their own systems outside of the building, it’s not always necessary. The transportation and upkeep of IT hardware for offsite needs or for …
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How to Develop Healthy Habits for Business Travel
No matter how much a professional may love to travel, all those events and trade shows can overwhelm even the most resilient wanderer. Not only do the time changes and constant motion affect your sense of stability, but it can also wear your brain down to the point of sheer exhaustion. After this occurs, it …
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The Best in Budget Gaming Laptops
Laptop computers designed for gamers are equipped with specialized graphics that give you the best experience. These graphics come from a chip called “GPU;” it is different than the basic insertion you’ll see in your regular personal computer or laptop. While any computer can give you a good game, if you’re a dedicated player, why …
5 Ways Technology is Changing How We Watch Football
Technology has a huge impact on almost every area of our lives. It has changed the way humans communicate and interact in everyday life. Technology impacts every industry of our society from education to sports. New technology has greatly impacted the way that we enjoy football and other sports. It has blurred the line between …
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Top Work Productivity Blogs You Should Read this Week
If you’re looking for ways to improve your productivity—or even your mood—at work, we’ve got the posts to feed your inspiration. While you can’t control everything that happens in your work place, you can make modifications to your work space, your work devices, and your work habits to get more out of your day …
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The Best Event POS Options for your iPad Rentals
When you’re in need of temporary POS services for your iPad rental, you’re likely looking for something that’s both effective and fast. After all, nothing’s worse than swiping a card four or five times before it finally goes through, which is why you need choices you can trust. But POS technology has come a …
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Should You Buy or Rent Laptops for Your Business?
It’s a question we hear often: should I buy laptops or should I rent them? If you’re asking this question as a personal decision, the factors we’ll be going over will not apply to you. We’re talking about professional use of laptops, and the times when businesses decide on whether to purchase new technology – …
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