Large-scale sports events are met with much fanfare in the United States – and the anticipation is felt around the entire country.

When once-a-year events like the Super Bowl, the NBA Finals, or the World Series occur, many Americans try to watch them on the biggest, best screens possible.

For some, the drive for such visual satisfaction is worth risking life and limb, as in the case of a customer that braved blizzard-class conditions to travel to a television retailer in Waukesha, Wis.

The retail store’s general manager Tom Milazzo, said the individual said, “’I gotta get a TV for the game.’”

The storm-braving individual might sound a little crazy at first, but it was all for the love of the game — and he wasn’t alone in his avarice. Since the recent Super Bowl pitted the lauded Wisconsin’s Green Bay Packers against the Pittsburgh Steelers, sales were up in the Wis. Area.

Milazzo was happy to confirm the benefits the Super Bowl was reflecting on his sales figures. He said, “This is great for our business. We’ve seen a huge uptick in sales.” But Milazzo didn’t seem surprised by these results – he claims that the same thing happened back in 1996 and 97’ (both years that the Packers went to the Super Bowl), confirming the tie between consumerism and sports fanaticism.

But as much as professional sports events might improve television retailers’ sales, there is still the overall cost to consider. Quality televisions can cost thousands of dollars – which is a brutal burden to bear for a once-a-year occurrence.

And for the businesses hosting parties at their bars or clubs to celebrate these sporting events, the cost for these pricey, quality visual display products can be hard to bear.

Luckily, high-end monitor rentals can come to the rescue. Cutting-edge computer monitors from a variety of the world’s leading manufacturers are available from rental resources such as Vernon Computer Source for a fraction of the purchase cost. And monitors can do everything a television can, thanks to audio-visual hookups – with as much crystal clarity.

If you’re considering renting an LCD, LED or other monitor rental for your businesses next event (whether it be sports related or not), please consider the option to rent before you buy.