Trade Show Marketing to Millenials

There’s a reason why there’s so much focus on millennials in today’s business strategy across multiple industries. By 2020, they are set to comprise 50 percent of the workforce. Millennials are those individuals born sometime between 1982 and the year 2000. And while some of the older millennials are making it into managerial positions by …

How to Effectively Use Tech-Based Employee Training

Technology is a staple in most employee training programs today, whether it be for new employees or for teaching existing employees a new software program or other skill set. Depending on the makeup of your workforce, the way you employ technology-based training can determine whether or not your efforts are successful. The Generational Learning Gap …

Let’s Talk: Event Trends with CadmiumCD

  Each year, event technology becomes more sophisticated and commonplace at trade shows, conferences, and other professional meetings. We have been at the forefront of this as we often rent iPads, laptops, printers and digital signage monitors for these events. Every rental customer has various preferred applications that they will use on these devices whether …

Women’s Impact on Small Business

It’s Small Business Week, and we thought we’d celebrate by highlighting the importance of women in small business. That’s because while our company serves many large corporations, we have many more small business clients that count on technology rentals, and many of these companies are owned by women. Women in Small Business: A Closer Look …