Printer Rentals in Motion -- Now Offering the Capability to Capture HD Stills

Affording the latest and greatest printers can be costly, but printer rentals might prove an affordable option to get the best equipment for a temporary or rent to own basis.

Are printers really advancing so rapidly that renting the newest models makes sense? The answer is yes.

Modern printers can do pretty much anything – they can recreate digital images to flawless effect – or they can print on cake.

But printer capabilities go beyond even that. Take, for example, an emerging trend in the printer market – it goes hand and hand with the surging popularity of video media. What the industry is beginning to see is printers that can capture stills from movies (or movie clips, i.e., YouTube).

It is a development that needed to happen. Whit Andrews, an analyst at Gartner, confirmed the trend towards video adaption: “Video use on the Web is growing swiftly, with 73 percent of the Internet audience watching a video online at least monthly, that is about 90 million viewers.”

And as the future progresses, fewer users are taking pictures – and are opting for video instead. Andrews added, “Users who film their children and pets at home and upload the results to the Internet in minutes will not accept onerous restrictions of inflexible security, access controls or forced metadata schemes in the workplace.”

When individuals upload their footage over the Internet, they are often putting it on social media sites such as YouTube or Flickr. Because of that fact, social media is a huge driver towards the evolution of motion-packed mediums.

In business – or in life – you print what you need, what you love. And if the format those two things come in changes, than your printer needs to change right alongside it.

Printer manufacturers are recognizing the market shifts and have released a new generation of movie-friendly printers – such as the Canon PIXMA series. The PIXMA printers can capture and print HD stills with the same quality as a photograph. They are wireless and able to print high-quality black and white images.

Printers will continue to mirror society’s whims – and we can expect other manufacturers like HP to follow Canon’s example. While variety is expected, it would be interesting to see this trend press forward into commercialized or industrial printer territory.

Vernon Computer Source stays on top of the trends – it rents out the very latest in printer technology for business events, corporate expositions or other professional occurrences. If you’re looking to take advantage of the best printer rentals, please contact Vernon for a FlexQuote.